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Sportable Technologies

Founders
Dugald Macdonald
Status
Current
First Invested
2024
Sector
Business Services

About the company

Sportable is a data and analytics company that leverages proprietary data collection hardware to deliver unique insights to the team sports ecosystem. Their portable ‘solution in a suitcase’ democratises high-speed, high-fidelity insights from ball and players tracking at all levels of the team sports pyramid, which in turn drives deeper fan engagement, gamifies player performance, and revolutionizes game dynamics – all while creating new revenue streams for teams, leagues, and their commercial partners.

Sportable has extensive operations across five major sports; football, American football, AFL, rugby union and rugby league. Driving this success has been Sportable’s ability to leverage cost effective and flexible hardware and accurate ball tracking to provide sports leagues with a turnkey solution that solves critical challenges in officiating, fan engagement and performance verticals.

Why we invested

Sportable has demonstrated an ability to disrupt the sports industry with its innovative hardware and software solutions. Management’s deep understanding of market needs and its ability to deliver high-quality, reliable products has positioned it as a market leader in sports technology. Sportable’s team has an exciting product roadmap that includes expanding its tracking technology to other sports and integrating new AI-driven analytics features.

Our Portfolio